No Small Biz Gatekeeping: 3 Key Lessons from Launching My First Venture🚀

👋 Hey there, fellow aspiring entrepreneurs and future business moguls! As I stand on this virtual stage, I can't help but feel a mix of excitement and vulnerability. You see, I'm not here to flaunt an overnight success story or boast about how everything went off without a hitch in my entrepreneurial journey. Nope, I'm here to bare it all – the stumbles, the fumbles, and the moments that had me thinking, "If only I knew then what I know now." I'm about to crack open the vault of my own mistakes and lessons learned while launching my very first small business. Why? Because I believe in the power of shared experiences, I want you to sidestep the pitfalls that once tripped me up. So, gather 'round for some real talk about what it truly takes to navigate the thrilling world of entrepreneurship. 🛤️💡

1. Crafting a Name that Tells My Story 📚

Picture this: I'm buzzing with excitement, breathing life into my dream venture with a name that speaks to me on a personal level. It's like wearing my heart on my sleeve, right? But here's the twist – as my strategies evolved and my business journey unfolded, that initial name started to feel like a worn-out jacket that no longer fit. Ouch! That's when it hit me: my business name wasn't just a label.

Let's keep it real: Your business name is more than catchy words; it's your brand's identity, mission, and purpose. It shouldn't be a puzzle; potential customers shouldn't have to play guessing games about your essence. It's a balance – broad enough to cover your current offerings and flexible for future growth. But be cautious of going too broad, leaving people wondering, "What's this name all about?" In this fast-paced world, attention spans are short. If potential customers are unclear about your brand's identity, they'll bounce to a clearer competitor. 🤷‍♂️

So, entrepreneurs, remember: Your brand name is your debut, your digital handshake, your introduction to the world. Think beyond trends and envision your journey. Choose a name that's an album of possibilities, propelling you forward. This strategy might save you rebranding stress and wallet woes. It's your roadmap to longevity, beginning with a name that echoes not just for now, but the grand future you're forging. 🌟🗺️

2. The Social Media Shuffle: Finding My Online Groove 📸

With a name that had my heart and soul, I was all set to conquer the virtual world. But reality check: my chosen business name wasn't a guaranteed free pass across all platforms. My Insta handle? Taken. Facebook page? Already claimed. What's a hustler to do? I had to pivot, finding a handle that still resonated with my brand but was up for grabs in the online arena. Lesson learned: just like securing your EIN or domain, snagging your social media handles is equally crucial. After all, you want to own the spotlight without any "handle not available" drama, right? Before you go all in on your name, do a social media audit on Facebook, Twitter, and anywhere else you plan to shine!

3. Leveling Up My Credibility: Bye-bye, Generic Contacts! 📞

Now, let's talk about those digits and addresses – the virtual VIP pass to connecting with potential partners, clients, and collaborators. When I started, I thought my Gmail address was cool and my personal phone number and home address would suffice. But guess what? The pros don't roll that way. Investing in a dedicated business mailbox, business address, and professional phone number was a game-changer. It took my credibility to new heights, making potential clients and partners take me seriously. Trust me, there's nothing like a business-specific contact that screams, "I mean business!" Make some boss moves, ditch the basics, and go pro! Plus, embracing professional tactics draws the attention of top-notch players – investors, partners, and clients – be sure you're sending the right signals and all the right vibes!

Extras: Don't know where to start?

Business email (janedoe@yourdomain.com):

Once you've purchased your domain, the host should offer you the option to purchase a business email. The prices will vary depending on the domain and/or website host. I use Google -> Google Domains – Register Your Domain Name – Google Domains for $12/yr and $7.20/mo. for business email.

For business addresses: both start at $9.99/ mo.

a. Ipostal

C. Anytime Mailbox

Business Phone:

a. Ipostal - $39.99/mo (includes mailbox, phone, voicemail, and fax)

b. RingCentral - starting at $20/ mo.

c. Google Voice - business starter plans $6/mo.

d. SwitchUp or Open Phone (both of these are apps you can download and pay less than $10/ mo. will need to register your number if you use this method)

I am not promoting any of these companies. There are many companies that offer these services - do your homework and pick the option that best aligns with your needs and budget.

So, there you have it – a few hard-earned lessons from the frontlines of entrepreneurship. 🌟 From curating a name that stands the test of time to mastering the art of social media handles and dialing up my business contacts, it's been a journey filled with twists, turns, and epic wins. As you embark on your own entrepreneurial odyssey, remember these gems I've shared. They'll be the wind beneath your wings as you soar toward your own success story! 🔥